The World Mobile Conference in Barcelona (MWC) has witnessed a large advertisement from the Chinese smartphone manufacturer: an investment of $ 10 billion in artificial intelligence over the next five years. The ambitious “Alpha Honor Plan” refers to a clear intention to move from a mere smartphone seller to “AI’s II COI”, a step that can reshape the global scene of technology. But is this a major strategic blow or an expensive gambling?
Calculated axis: beyond smartphones
Honor’s journey has been distinguished since its separation from 2020 by Huawei, with an unimaginable pursuit of global expansion. Although it has achieved modest growth in international markets, the company is aware of the need for a typical transformation of a truly competition with giants such as Apple and Samsung. the Honoring the investment of artificial intelligence It is a crucial part of this strategy.
The threatened funds will be directed to various initiatives of artificial intelligence, including:
- The devices that work in theo i -i: Merging artificial intelligence directly into its devices to improve functions.
- Artificial intelligence agents of the following generation: Development of advanced apparent assistants who are capable of complex tasks.
- Open AI: Create an ecosystem where various AI devices can smoothly interact.
- Preparation for AGI: Laying the basis for the future of artificial intelligence.
This comprehensive approach reflects Honor’s vision of a future as artificial intelligence permeates every aspect of its ecosystem.
Deepening relationships with Google: Strategic Alliance
One of the main elements in the honorary strategy of artificial intelligence is its enhanced partnership with Google. The company takes advantage of the Gemini 2 AI model of AI’s features, and the AI agent has shown the concept that uses Gemini for tasks such as restaurant reservations.
Moreover, seven years of honor of Android and safety updates for the leading Magic series reflects the support provided by Google and Samsung. This step not only enhances the user experience, but also enhances Honor as a close ally of Google within the environmental Android system.
Ben Wood, the chief analyst of CCS Insight, notes the importance of this partnership, with a highlight of honoring “on an equal foot with Samsung Galaxy and the pixel products from Google.” This “coup” indicates the increasing Google confidence in the capabilities and potential of honor.
Honor Ui agent: a glimpse of the future?
Honor offer to the “user interface agent”, backed by Gemini 2, offers an overview of the AI’s user interface capabilities. The agent’s ability to understand the content on the screen and perform tasks such as reserving restaurant reservations is interesting. While the illustration revealed some restrictions, such as the need for the user to interfere in certain scenarios, the Honor approach to benefit from processing the device and learn about the context of the multimedia screen is an important step forward.
The agent’s ability to work without relying only on application programming facades, unlike some competitors, also provides a more effective model for developing artificial intelligence. The incorporation of the personal knowledge base, supported by Qualcomm, which learns the user preferences enhances the capabilities of the agent.
Challenges and considerations
Despite its ambitious plans, Honor faces many challenges. The global smartphone market is still very competitive, and the creation of a strong foothold outside China requires a great effort. Moreover, the success of Honor AI initiatives depends on its ability to provide smooth and intuitive user experiences.
It is still seen on the question about the quality of the performance of the artificial intelligence agent in the real world, outside the monitoring demonstrations. Also, the general perception of artificial intelligence agents and their ability to deal with sensitive tasks will play a decisive role in their adoption.
Judgment: A bold step with high classes
Honor 10 billion dollars Honoring the investment of artificial intelligence It is a bold step that reflects its commitment to innovation and its ambition to become a leader in the field of global technology. By deepening its relationships with Google and the development of advanced artificial intelligence agents, Honor puts himself in its increasing demand on devices on behalf of artificial intelligence.
However, the success of this strategy is not guaranteed. The company must overcome major challenges and provide promises to really establish itself as a major player in the artificial intelligence system. The time will only determine whether the Honor gambling will pay its fruits.
