YouTube has a new feature called “peak points”, which is part of a new advertising format.
Gemini AI is used from Google to analyze YouTube, choose moments with the highest participation of viewers or that are the most emotional influential, then put an advertisement.
You will benefit the advertisers because it uses a tactic that properly attracts the attention of the user when they care about the video they watch. However, viewers may find this interruption annoying when participating in a video and they want the announcement to end quickly.
However, there is a similar strategy called targeting -based targeting. With this strategy, advertisers put ads in parts of videos that excite feelings.
YouTube also has another advertisement format This allows users to shop from the product summary, allowing users to browse and buy the elements during the advertisement.
The video platform revealed the new advertising format during its presentation in New York.
source: Techcrunch
Mobilesyrup may earn a commission of purchases made through our links, which helps to finance the press that we offer free of charge on our site. These links do not affect our editing content. We support us here.
